PODCAST: The Importance of Roadmaps to Digital Transformation Success in the Pharmaceutical Industry

by Westbourne Admin | 21 Jan, 2026

In this episode of the Westbourne podcast, David Tucker, IT Program Manager at Westbourne, explains the critical role of roadmaps in achieving digital transformation success. The focus of the conversation is the use of digital transformation roadmaps in the pharmaceutical sector.

David explores the current state of digital transformation in pharma laboratories, highlighting the challenges. He emphasizes that many labs still lag behind in their digital journeys. This is a reality that necessitates a structured approach to transformation that can be achieved by developing and following a digital transformation roadmap.

David also explains that a digital transformation roadmap should serve as a strategic guide, outlining the systems to be implemented, the processes that need to change, and the training required for personnel. He discusses the importance of stakeholder buy-in and how a well-structured roadmap can help mitigate skepticism among employees.

For more information on digital transformation roadmaps and the process of modernizing your laboratory, contact us at Westbourne.

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